View Master Events partnered with the Rolex Arts Festival Team to produce the Rolex Arts Festival: Celebrating 20 Years of Artistic Mentorship, held in Athens from 26 to 28 May, celebrating the 20th anniversary of the Rolex mentoring programme.
Over 60 protégés and mentors showcased their creative collaborations through 30 performances and events, including exhibitions, screenings, installations, and discussions. These events were hosted at eight iconic venues in Athens:
The project, requiring more than eight months of meticulous preparation, transformed these venues into dynamic spaces for multidisciplinary artistic expression, honoring creativity and the spirit of mentorship.